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Bobux "Play" Launch Party

March 03, 2016
Bobux "Play" Launch Party

At Tinitrader we love a good time! So, we were extremely excited when we received our invitation to the launch party of the Bobux “Play” range.

The launch, which was held at Together Fit, a seriously cool gym in Williamstown, saw the brand kick off their new range with an action packed day, filled with yummy food and drink provided by HealThy Self Co..

food table

Alongside inspiring, fashion forward bloggers and mums such as Sophie Cachia @theyoungmummy, Sandi Zaljevic @kidsfashionblogger, Carla Roden @stylingthetribe and Jess Dempsey @whatwouldkarlodo, we were given a first hand look at Bobux’s new, most advanced shoe range ever.

blogger photo

We watched on as the new Bobux range was put through its paces, with lots of jumping, running, crawling and climbing, as children were encouraged to celebrate the active, playful nature of the appropriately named “Play” collection.

If children really are the toughest of critics than Bobux must be doing something right, with around thirty very happy children, running around in their new shoes, comfortable and without any complaint.

kids try on shoes



Providing styles for both girls and boys, the “Play” range is not only stylish and innovative in its design, but also contains a long list of well thought out features that support the development and growth of your child’s feet.

facepaint time

Bobux understands that as your child grows, the needs of their feet change and they have a range of styles and designs to support them through every step of their development, from newborn baby days all the way through to preschool.

The event was part of Bobux’s promotional tour for their new “Play” range which has seen launches in Auckland, London as well as Melbourne.

girl no longer there

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