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Ludo Trading Co

June 27, 2014
Ludo Trading Co

What’s not to love about Ludo.

Sitting snug down a little arcade laneway off Toorak road, Ludo is where you go when you don’t know what you want, but you know you’ll find it there; it’s where you go when you need to buy a gift for someone who has everything; it’s where you go when you just want to find everything for everyone all in the same place (think solution to Christmas shopping mayhem).

These are just some of the reasons we love Ludo, but there’s plenty more…(Or, Shop Now)

Mother-and-daughter duo Lucy and Jo established the business some eight years ago. The name references Lucy’s first name, D for her middle name Diana, and O for her maiden name. As it turns out, it appears to also be Latin for ‘I play’, a fitting name for a store that has so many games, puzzles, toys and fun finds.

There’s such a charming personal connection to the store, also; one that runs deeper than two generations of family. As it turns out, Ludo is located in the very spot the National Trust Gift Shop once traded. Lucy’s gran started the business some 50 years ago, and Jo spent many an hour volunteering at the shop. Many of Ludo’s customers not only know Lucy’s late gran, but were shopping at the store when Lucy was pregnant with her first child, and so they’ve had a connection with four generations of the family.


Let’s go shopping

Oh the range!

You could honestly spend a good hour at Ludo and still probably have something new catch your eye as you leave. There really is something for everyone here.

The kids are looked after with a terrific range of books, educational puzzles, clothing (from 000 – 5 years) such as the most exquisite hand-knitted cardys (made locally and often made to order) or the sweet-as-pie dresses hand-smocked in Madagascar, summer and winter pyjamas (up to 8 years).

Dad or grandpa are taken care of with a section in the store that showcases some great quirky men’s gifts, whilst grandma has no end of options with stunning National Library stationery, beautiful Bridge cards, Clydella nighties and more.

Mum will find it hard to leave the store. Ludo is rapidly gaining a reputation for being the local destination for spectacular scarves and jewellery, not to mention clothing, Australian-made scented candles, indulgent hand creams… The list goes on.

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Let’s not forget the home, either.

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From delightful lamps (perfect for the beach house), personality-plus door draught stoppers, gorgeous paper napkins that make white seem so plain Jane, colourful cushions, a great collection of cook books, useful kitchen items, scented drawer sachets (several made with Australian native ingredients) and oh-so tasteful Australiana tea towels in high quality linen. Ludo even stocks ‘Spineless Classics’. The brainchild of Lucy’s sister, Spineless Classics is a range of classic books, the entire story of which is printed in poster format and framed. From Alice in Wonderland to Pride and Prejudice, this is an original treat and such a great feature for the home.

There’s gifts for people who travel, Australian-made goodies to send overseas, practical gifts, stunningly packaged gifts… There truly is no end of options. Ludo also beautifully wraps items so they’re perfect to present. They even accept orders from overseas or orders to be posted overseas, and for a small additional price can take care of the hand-written card to go with the gift.

Yes Ludo has what you’re after when it comes to terrific buys for little people. But why stop there?!

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