Introducing Maggie Beer and Tinitrader

July 07, 2015
Introducing Maggie Beer and Tinitrader

Tinitrader is excited to announce our partnership with Maggie Beer Products, an iconic name in every Australian kitchen.

To celebrate our partnership, we sat down with Maggie to learn more about her career, family and charity work in an exclusive interview with Tinitrader.

Maggie Beer seems to have everything covered, from recipes, food and drink products to restaurants and charity work - you have thought of it all! What path led you to what you’re doing today?

Everything in my life has been an ‘organic’ process that has developed rather than necessarily been planned… that’s not to say it’s always been easy but more so that I have learnt to ‘go with the flow’.

When it came to a career involving food it really just evolved. There was no grand plan - but moving to the Barossa when I married Colin and being surrounded by such wonderful, seasonal produce certainly sparked my existing interest in food to be taken to the next level. Starting the Pheasant Farm Restaurant really clinched the deal to set me on my food path.

What has been your biggest influence in your work?

Moving to the Barossa Valley and being surrounded by ever changing seasonal produce has always been my greatest inspiration. These challenges have allowed me to learn my craft through trial and error and I’ve gone from one idea to the next whilst constantly learning.

Approved   Maggie in kitchen   Pate 1

What does a typical work day involve for you?

To say it varies is an understatement! It could be anything from working on new trials for ice-cream flavours to guest speaking at an event through my foundation. Over the last week, we ran a 3-day hands on program for the cooks and chefs from aged care homes which was wonderful.

Whether I’m doing a photo shoot, working on new product ideas, troubleshooting how we could make things more efficient on our website, or thinking about what seasonal fruit and veggies I’ll leave for guests at the Orchard House (our new accommodation in the middle of our heritage orchard) - it always comes back to food. If there’s one thing that I could claim as a constant in every day, it’s good food.

Tell us a bit about your family?

I’m married to Colin and we have 2 children, Saskia and Elli. Both are amazingly strong women and are also in the world of food. I’m very proud of both of them. Between our girls we have 6 grandchildren - 2 boys and 4 girls - Max, Zoe, Lilly, Rory, Ben and Darby.

Beer family  2

What do you enjoy doing with your family and grandchildren?

Again, it always comes back to good food. We love cooking and eating together. More and more the older grandchildren are busy with friends, but we still manage to share regular meals. It’s something I always look forward to and it’s a great opportunity to catch up on their lives.

Beyond our connection with food, I also love taking the children to see concerts or any live musical performance. Food and music – two reoccurring themes in my life!

What are you enjoying cooking at the moment?

In winter we love stoking up our wood-fired oven in the courtyard to make pizzas. It’s a very communal event, so it’s always relaxed.

Everyone creates a pizza with their favourite toppings and then shares it while the next one is in the making. Standing by the warmth of the wood-fired oven with a glass of wine in hand, it’s a lovely way to share a meal.

What is your go-to recipe for quick and easy weeknight dinner?

Pasta with Sugo. It’s my go-to after a busy day, especially when the weather changes like it has this week. It’s great to have something nourishing ready to eat in the time it takes to cook some pasta.

We love your charity work through the Maggie Beer Foundation. Can you give us a brief overview of the work you do and why it is so important?

Established in 2014, the Maggie Beer Foundation is guided by the belief that we can bring about life-altering change to the well-being of the elderly by having access to food that is full of flavour and nutrients.

When I think about the importance I place on my environment when I eat, or when I’m sharing a meal with people I care about, it makes absolute sense that the way food is prepared and brought to the table should be taken into consideration as a natural part of any meal. It is so important; equal to the food itself. I see no reason for anyone to miss out on this aspect of pleasure when it comes to sharing the table, especially those in the later stages of their lives.

In partnership with my board of industry leaders, professors and health advisors, I have made it my personal mission to link the latest research of nutrition’s impact on brain health with general wellbeing.

What is your proudest career achievement to date?

This is a very hard question to answer with a single response! I’ll have to give my top 5 which are a mix of personal and business achievements…

  • My partnership with Colin

  • Having my daughters

  • Creating the Pheasant Farm

  • Writing my first book

  • Singing my first solo

Maggie 1

If you had to cook for anyone in the world, dead or alive, who would it be?

Perhaps Ella Fitzgerald, if being able to hear her sing was part of the exchange!

What can we look forward to next from Maggie Beer?

I’m actually returning to another stint on TV with LifeStyle FOOD’s new series of Great Australian Bake Off with Matt Moran.

I remember moving to the Barossa all those years ago and realising that if I was to fully immerse myself in country life, good baking skills were going to be a necessary part of that. It's such a wonderful skill to have and brings so much joy to any kitchen when a just-baked, beautifully aromatic dish is brought to the table to share.

It's this very notion that has always brought me back to baking, and a big part of my excitement at working with the team at Foxtel, for the very first time, on this new series of Great Australian Bake Off. The other part of my enthusiasm for this project is of course, the chance to work with Matt. He's such great chef and so giving of his knowledge. I'm really looking forward to seeing, and tasting, what we all come up with on the show.

Maggie Beer Products is a proud sponsor of the Tinitrader Pop Up Marketplace. You can RSVP to reserve your show bag and for the chance to win one of two Maggie Beer hampers and other prizes.

Tinitrader customers will now be able to take advantage of amazing deals and savings thanks to Maggie Beer Products, including Maggie’s food club.

Make sure you sign up to Maggie’s Food club for exclusive deals, recipes, advice and more. Tinitrader subscribers can save a further 10% on all purchases upon joining.

Keep an eye out for more recipes, competitions, products and deals.